Coaching built to grow with you, your way

However you like to learn and whatever stage you’re at, there’s a way to work together that fits. Pick the one that feels right, and let’s go build the business you actually want.

No cookie-cutter coaching here

I don’t believe in one right way to build a real estate business, so I don’t coach like there is one. Everything here meets you where you are. Your goals, your pace, your definition of success. Whether you want me in your corner one-on-one, a course you can move through on your own time, or a workshop for your team, it’s all built on the same thing: real relationships, simple systems, and a business that fuels your life.

SIMPLE.

SUSTAINABLE.

SEEN.

SIMPLE. SUSTAINABLE. SEEN.

1:1 Coaching

This is me, in your corner, for three months. We get clear on what you actually want, build the simple systems to get you there, and dig into what’s been holding you back so it stops running the show. Not calls where I check on your homework. Real implementation, real accountability, real momentum.

Who it’s for: women in real estate who want consistent growth and simpler systems, on their own terms, with someone experienced walking it with them.

What’s included:

  • Biweekly coaching calls for three months

  • Email and voice note support between calls, so you’re never stuck waiting

  • The option to submit your work for extra accountability and feedback

  • A plan built around your goals and your life, not a one-size-fits-all program

Duration: 3 months \ Starting at $449/month

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The Course

Want to learn it all at your own pace? This is the all-in-one tutorial on exactly how I built a relationship-based business that runs on joy and ease. No fluff, no filler, just the real systems and strategies you can put to work right away, whenever it suits you.

Who it’s for: women in real estate who want the whole playbook to work through on their own time, without a big monthly commitment.

What’s inside:

  • Social media that actually feels like you

  • Email marketing that builds real relationships

  • Community events that bring clients to you

  • Calendar management that keeps you sane

  • Setting up and using your CRM

  • The simple systems that hold the whole business together

  • The mindset shifts that make it all stick

Investment $497

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Speaking & Workshops

Got a team, brokerage, or event that could use a boost? I run practical, no-nonsense workshops for realtors. The kind people actually leave ready to do something with. Real strategies, delivered in a way that feels human, not like another snooze of a training session.

Who it’s for: brokerages, teams, and event organisers who want a session that actually moves their realtors to act.

Popular topics:

  • Email marketing that builds real relationships

  • Community events that grow your business

  • Systems and calendar management that keep realtors sane

GET IN TOUCH

COMING SOON

A book is on the way

I’m writing the thing I wish I’d had when I started. Stay tuned, this one’s going to be good.

Simple, doable, zero overwhelm

  • Get clear on your goals

We start with what you actually want, the number of deals that feels good for your life right now, and the kind of clients you’d love to work with.

  • Build a rhythm you can actually keep

No bloated to-do list, no system you’ll abandon in a week. Just a calendar and a few simple things that fit how you really work.

  • Figure out who you want to reach

We map out the relationships and the easy, community-style marketing that brings those people to you.

  • Actually do it, with me beside you

This is where most coaching taps out and where mine keeps going, with accountability, real feedback, and help getting to the root of whatever’s been holding you back.

  • "Cher has a way of breaking things down so they actually feel doable, and she always brings a fresh, honest perspective."

    “Since learning from her, I hosted my first community event, and it sold out in three days. 2025 is already shaping up to be my busiest year yet.”

    -COACHING CLIENT

  • “My experience with Cheryl was supportive, encouraging, and non-judgemental."

    “She gave advice that propelled me to take action and saw in me the things I could not see in myself. She is the ultimate hype girl with the knowledge and experience to back it up.”

    -COACHING CLIENT

  • “Working with Cheryl is like constantly having two brains on my business."

    “She takes your existing ideas and builds on them. There is never a moment where she rejects an idea, it is always yes, and here is how we amplify it.”

    -COACHING CLIENT

  • "I've taken several business courses with Cher and had the chance to attend the Women in Real Estate Retreat—and I absolutely love learning from her."

    “Cher has a way of breaking things down so they actually feel doable, and she always brings a fresh, honest perspective that I really connect with. Her classes are practical, inspiring, and packed with ideas you can actually implement.”

    -COACHING CLIENT

  • "Since learning from her, email marketing has become a regular part of my routine"

    “and I finally hosted my first community event last month—which sold out in just three days! It was such a success and something I might not have had the confidence to do a year ago.”

    -COACHING CLIENT

  • "Cher has played a huge role in helping me grow both personally and professionally."

    “2025 is already shaping up to be my busiest year yet. I can honestly say she's been a big part of that momentum. So grateful for all the insight, encouragement, and support she shares!”

    -COACHING CLIENT

  • "What can I say about the amazing miss Cheryl."

    “Once upon a time there was a realtor. Who was struggling with her direction in business and trying to sort out how she was feeling and fueling her mind surrounding the day to day demands of real estate. After a few conversations with Cheryl and some alternative perspectives that were not considered, this real estate boss babe felt realigned with her purpose and back on track to serve her clients in a meaningful and less overwhelming way. Cheryl is the best. Hire her now. The end.”

    -COACHING CLIENT

  • "I think that you are absolutely perfection when it comes to coaching and supporting other small businesses."

    “Cher has this secret sauce, this super power where she gets motivation and inspiration from her client’s existing ideas and builds on it, there’s never a moment where she rejects an idea - it’s always - yes, let’s do this but here’s how we can amplify it, do 5 more things and blow people out of the water. It’s that confidence boost that people need to take that first, second or third step.”

    -COACHING CLIENT